View a walk-through of Segmenting Groups in the emfluence ClickLearn section here.
NOTE: You can perform an A/B/C/D/E split on a manual email. Find more about that here. If you need more than 5 random segments, or if you want to disperse your segments across different days or times, you can use the A/B split too. The A/B split segments a group into multiple subgroups by random selection for A/B testing. To segment a group into an A/B split, go to Contacts, and click Segment Groups in the quicklinks menu.
Select A/B . . . Z Split from the two segmentation options.
From there, simply select the source group and enter the number of segments you'd like to create. Click View Segments to see a preview of the resulting segments.
You can rename and adjust the size of each segment during this step. For instance, you would want five groups of equal size to perform day-of-week testing. But for a subject line test, you may want to test two subject lines against one another to 20% of your list, and send the better-performing subject line to the remaining 80%.
Click "Create Segments" to split the list. Your original and new groups will show up on this final page, as well as in the Contacts section.
