Setting up SenderID
SenderID is one of two additional resources (along withSPF, which is already set-up in your Platform account) to improve your deliverability for sends from the emfluence Marketing Platform. To set up SenderID you will need to add a Text (TXT) Record to your domain through access from its hosting provider (such as Go Daddy).
This Text (TXT) record is authenticating your SenderID. You can paste the following information into your record to match the screenshot below:
Host: @
TTL: 7200
Text: spf2.0/pra a mx include:emailer.emfluence.com ~all
If you are Sender Score Certified:
[tilde] ~all, is not allowed for any Sender Score Certified clients. If you are Sender Score Certified through ReturnPath, you are required to use the [heifen] -all. The latter means that you have listed exclusively every IP address that can send email for your domain and all other IP addresses should fail authentication.